The little shop that could

Team.

We’re in the business of building brands.
House of Brilliant Ideas works with companies of all sizes — creating something new and better in the process. We feel right at home tackling challenges like complete rebrands, rethinking business messaging, market expansion, and collateral design.
Prakhar Singh
Principal
Akash Shukla
Creative Director

Awards & Recognition

Best Narrative Short, Nominee
Rhode Island International Film Festival
Best Film, Nominee
Split International Festival of New Film
Short Film, Nominee
Tbilisi International Film Festival
Best Short Fiction, Winner
Jaipur International Film Festival
Best Short Film, Nominee
Chicago South Asian Film Festival
Best Short Film, Nominee
Kolkata International Film Festival
Best Short Film, Nominee
Washington DC South Asian Film Festival
Best Film, Nominee
International Student Film and Video Festival (ISFVF) of Beijing Film Academy
Best Short Film, Winner
Ayodhya Film Festival
Best Short Film, Nominee
International Film Festival Of South Asia - Toronto
Best Short Film, Nominee
Bengaluru International Short Film Festival
Best Short Film, Winner
Northeast India International Film Festival
Best Short Film, Winner
Shortfundly Annual Film Festival (SFAFF)
Best Short Film, Winner
Karnataka Youth International Short Film Festival
Best Short Film, Nominee
Kalaburagi International Film Festival
Best Short Film, Nominee
International South Asian Film Festival
The idea behind House of Brilliant Ideas is simple.

Instead of making the pieces smaller, we’re making the pie bigger.

A positive sum is an outcome within game theory where every player wins - a true win-win situation. One of the ways we practice this is by ensuring that everyone who works with us and for us, leaves better off than they started. This includes everything from going above and beyond to make visions into reality, to putting in the time to ensure we meet (and exceed) exclusivity standards.

Instead of fighting for smaller pieces, we’re making the pie bigger.

Pillars of This House

Manifesto
Partners for innovation and growth.
Times are changing and we felt there was a need for marketing professionals who see and understand the direction our world is going in.

On that belief, we founded the House of Brilliant Ideas on three pillars that reflect our core values and principles.

01

Transparency

We are not here to turn a quick profit – we are in it for the long haul and that means believing in fostering relationships.

We do that by being the best possible counsel to work partners and their business interests. We actively encourage clients to ask questions and learn as much as they can along the way.

02

Accessibility

Our world is an inherently even playground and while it may not be much, we try to do everything in our power to make it accessible and open to everyone.

03

Mindfulness

Fulfilling engagements begin with mindfulness, not just of our own self but of the people we share this pale blue dot with.

For HOBI, this starts with being aware of why we do the things that we do, being grateful, and knowing that our work will make a positive difference, even if for just one person.

The Makings of a Good Plan

We have a simple, repeatable three-step process for seeing projects through completion, that delivers results consistently.
Discovery
Every project begins with a discovery call, followed by a competitive audit. This is not a quick step.

We do our due diligence, share the battle plan, and iron out the details until we’re on the same page.
Action
With a plan in place, we put our heads down, and put all focus on achieving the goals we set out for.
Monitor, Measure, Modify
The marketing strategy is a reflection of the company's market landscape. That means when business requirements change, so does our strategy.

Let's talk

Write to us about future projects, copywriting questions, and why you think pineapple belongs (or doesn't) on pizza.
We'll respond within one business day.
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